The Biggest Branding Misconception

Many entrepreneurs believe that personally branding themselves is the key to building a successful business. In reality, this personal branding fad has gotten out of hand in the age of Twitter, Facebook, and Youtube. Setting out to become a social media rockstar isn’t a business plan. Wait until you have a real business before heading to Twitter and calling yourself a CEO, and you’ll see much better results.

Read the full article here: How to Build Your Brand the Right Way

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