Email marketing is a powerful tool, but only if people are reading what you’re sending. These days, more and more people read emails on the go, and mobile email marketing requires a different point of view. Emails should be formatted to look good on a small screen, with font of at least 14-point size. Keep things short and sweet, from headlines to words, to make your message a quick read. Get more tips below!
Read the full article here: 5 Tips to Get Higher Email Open Rates on Mobile